Have you ever wondered why so many people online can enter into a highly profitable marketplace and still fail? If not, you should, because it can easily happen to you.
This is where using free market research tools comes in. Below you’ll discover top three reasons you must begin using free market research tools in your Internet home business in order to succeed online along with a few tips you can start implementing today to back them up.
Not only can you begin using these tips and information immediately, but they’ve been proven to work time and again in any online marketplace.
Reason #1 – Get Inside the Mind of Your Market
Using free market research tools you can meet your prospects where they’re at in your ad copy, articles, newsletters, and websites to increase your click-through and conversion rates.
Visit the different forums and discussions boards in your niche and spy on their discussions. You want to pay close attention to the forums that get the most web traffic and have the most action.
If you see that the forum has lots of traffic but no posts, then ignore it. If you see the forum has hardly any traffic, then ignore it. However, if you see that it has a lot of posts, lots of views and lots of replies in those posts, then you have a forum filled with lots of action that you can begin spying on.
To find these forums and discussion boards simply do a search in Google for “your niche” + “forum or “your niche” + “discussion board”. See what comes up and begin wading through the different posts. You can even search out all the different newsgroups in Google, even Yahoo!, as well.
You’ll be amazed at how often you see the same topics show up. Often times you’ll find virtually identical conversations. Those are the ones you want to pay attention to. Get to know those conversations and you get to know your market.
This is like having magic potion in itself ’cause now you can talk to people’s problems.
Reason #2 – Discover What Your Market Wants
You can’t give people what they want until you know what they want. If you know exactly what people in your market are already searching for then you can deliver content based around that research to build up a solid relationship with your ideal prospects and customers.
Use free market research tools such as Aaron Wall’s SEO Book Search Term Suggestion Tool to see what specific keywords and key-phrases people in your market are already searching for as well as how many times per day those keywords and phrases are getting searched.
You can get to Aarons free market research tool by doing a quick search for it in Google. It should show up as the 1st, 2nd, or 3rd listing.
Once you have a list of the different keywords and phrases your market is using to find information, you can then begin delivering that information to them on your blog, in your email newsletters, and in your articles to drive traffic to your websites.
Reason #3 – Discover What Your Market Already Buys
Now that you know what your market is already thinking and what they already want as far as content, you must know what they will already buy. There’s no better way to know what your market will buy than to find out what’s already selling!
You can search out the top selling digital products in any market right now by going to ClickBank.com’s Marketplace and doing a search in your category or by keyword for the most popular products in your niche.
Look through the top selling products in your niche and read through their sales copy. You’ll be able to see what the top selling digital products in your niche are harping on in their sales copy to sell to your target market.
Search through the headlines, the bullet points, and even the guarantees. Whatever is in those parts of the sales copy are the hot buttons people in your market are after.
Press those buttons and you make money.
Now all you have to do is meet your prospects where they’re at, give them what they want, and sell them what they already buy.
Of course, there’s more to it than that, but these tips will at least get you started. Just think what you could do if you already knew you were in a market that was proven to be highly profitable and easy to tap into?
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