How To Really Own Your Network Marketing Business

There is one common thread that runs through every network marketing, home based, or direct sales business. Every distributor is actually leasing their distributorship from the company they are with. Unless they have been using a self branding concept that is primary to attraction marketing they really own nothing at all.

YOU can inadvertently break one rule and be kicked out of the company. The company could decide to change their policies and disqualify anyone from earning money. There have been some top producers that were summarily fired from their business this way. Recently, a fairly large company changed their rules and took away some 6 figure paychecks from some of the top producers.

Almost every company has a website and somewhere on that site is a form to opt-in for more information. That means if you send someone to that website and they opt-in they will be on the mailing list for that company. All online companies use an autoresponder which collects the names and automatically sends out a series of emails to everyone who opts-in.

You don’t have to be a large corporation to use this service either. It is available to anyone and usually starts around $20.00 for the basic service which will collect up to 10,000 names, store your messages, let you broadcast messages as often as you want, and allow you to generate the form used to opt-in that you can use on any site you own.

This powerful tool allows you to build your own list of prospects and send your own messages to them. You control how many messages are sent and how often and what is in them. It is your choice to promote whatever products you want or teach and instruct them.

EVERY single income leader uses this strategy as part of their business. When you hear that the money is in the list, it is one of these services that controls your list for you. All the leaders use a simple three step process in their business. They build a list by promoting themselves as a leader with solutions. They build a relationship with those on the list by providing effective resources and tools used to build a marketing business. And finally they monetize the list with their own products and affiliate links to those helpful products and services.

If you are to succeed in this industry you will have to become a student of the industry and raise your value so others will have a good reason to join you. People join people in business not companies and they join those who have positioned themselves as leaders. There are no successful entrepreneurs that are not leaders.

Anyone can be a leader too because it is only determined between your ears if you are to be one or not. It is an attitude and a mindset. If you put a group of people in a room who have never been leaders at anything and give them a task to perform as a group, they will pick a leader or one will emerge. It will probably be the one who knows the most about the task. That should tell you that knowledge is a determining factor of who is a leader. You are a leader if you learn one thing you can teach.

If you use this concept in your marketing business of becoming a leader and getting others to join your list for what you can teach them you will one day have a huge list that you can use to make money at will. You will also have a business that you truly own that no one can take away from you. This is attraction marketing and the concept of branding YOU as a business.