Posts Tagged ‘Coca’
  • 360
    by Hello Mails
    Posted May 16th, 2010 at 7:38 pm
    In 2009, there was an acceleration of marketinginvestmentshift from Off-Line to On-Linechannels. A research from Forrester amongst Marketing Leaders indicates that Chief Marketing Officers from their panel (mainly international companies) are planning to increase their On-Line media spending up to 39% of their total media investments in 2010. However, On-Line and Off-line activities should not be disconnected as the visitor of a real store would have searched information on Intern...
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